What are hybrid events?
Hybrid events combine an in-person event with an online component. This allows attendees to learn more and express interest in your brand in a non-committal way, expanding your sales funnel. The increase in hybrid events due to the pandemic makes them more likely to become a permanent solution rather than a temporary fix.
Benefits of hybrid events
Customised experience
With hybrid events catering to physical and virtual attendees, the former receives a customised high-touch experience that nurtures them in the sales funnel, whereas the latter explores your offerings from their homes.
Improve strategy
Sponsorship opportunities
Greater return on investment
What are experiential events?
Benefits of experiential events
Increase brand loyalty and awareness
Increases visibility on social media
There are several ways to encourage user-generated content. For instance, you could create an event hashtag and encourage attendees to post photos of activities with that hashtag. This creates a social media wall where visitors can view postings about the event when they search the hashtag, increasing your reach.
Naturally promotes sponsors
Choosing between experiential and hybrid events
How INX can help you with your event needs
Conference planning & event management has been a big part of our core business since the establishment of our company. We have hosted many local and overseas-based conference events from different industries that expanded beyond Singapore to Asian-pacific countries. Our team has proactively managed all your events with attention to detail in layout planning, stage conceptualization, audiovisual lighting to stage operations. Rest assured that we will utilize every resource at our disposal to achieve fulfill your event requirements. You can let us know your company’s goals, and we will provide you with a list of events and an explanation of which will help you achieve them. To plan your dream event, contact us at enquiry@inx.com.sg or at +65 6443 6427.